Marketing Tools for Realtors
Honey – I Am Having A “Business”

October 16, 2007 by Sheri McConnell
This blog post is so good -- and so relevant to me personally right now – I just had to “re-blog” it (with Sheri’s permission, of course). Enjoy!
I coach a lot of new business owners–many of them are women–and most of them have a common struggle. They have a spouse that gets stressed about the amount of money it takes to build a profitable business.
I know–the irony–it takes money to make money.
Here are some of my recent thoughts on how you might help your non-entrepreneurial husband understand your need to “have this business”…
First–sit your husband down and break the news.
Say it slowly so that he actually thinks you will say “baby” at the end and then be relieved when you say “business” instead.
So say, “Honey, I am having a business.”
Then proceed to get him ready for the arrival by sharing the following. And don’t worry–eventually–your husband will adjust to the new baby, I mean, business.
Here are some points to make in your heart-to-heart conversation. Good luck!
- There will be at least nine months of waiting to see my hard work emerge–It takes time to build a strong foundation for my business. I will need coaches and mentors to give me the right advice on how to bring this business into the world. So please be patient if I get a little moody. I am growing and learning new things.
- We will have to spend some money to help it flourish and grow–We will have to invest in some new “stuff” in order to give birth to and to be able to feed this new business in the coming years.
- We will have to be willing to let it constantly learn and make mistakes–I won’t have all the answers and I sure can’t offer you guarantees about how this will turn out–but I know I will only become more successful at parenting this business when I am actively playing with it and paying attention to it. So I might not have as much time for you as I used to.
- There will never be a right time to do this–I know for a fact that there will never be a right time to do this. We will never have the perfect situation to start this business. I am willing to grow into a new person if you are.
- I know I don’t have all the answers–I won’t know a lot in the beginning and it will probably be stressful until we get used to our new lives, but I know deep in my heart if you are on board–we can make this work.
- We will never know the feeling of having our own successful business if we don’t try–This will be an exciting journey for us with many challenges but I know it will be worth it and I do know that it will change our lives for the better if we let it.
Sheri McConnell is the CEO of Sheri McConnell Companies, Inc. and the president and founder of two national organizations, the National Association of Women Writers-NAWW and the Global Institute of Associations-GIA. You can visit Sheri, access her free article archive, and find out more about all four of her companies at www.sherimcconnell.com. Sheri lives in San Antonio, Texas with her husband, their four children, a weenie dog, and two cats.
Molly Castelazo
Castelazo Marketing Ltd.
August 6, 2009
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molly@cmrealestatemarketing.com
480-987-7958
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