Newsletters - Print & E-mail
Convert More Clients
Key elements of a successful newsletter
The most successful newsletters have a number of key elements in common:
- They offer timely, relevant, area-specific content – the kind your prospects want to read. They epitomize the phrase “news you can use.”
- They position you as the real estate expert your contacts will turn to – for up-to-date information on your local real estate market and helpful tips on buying and selling.
- They describe the unique benefits you offer your clients (why your prospects should hire you and not the next guy) and include your contact information
- ·They stand out – from the pile of other mail in your prospect’s box and from the mailings other real estate agents might send. (Remember, different is good!)
When we send newsletters for clients, we send them tri-folded and sealed with a clear mailing seal, not in an envelope. We do that for two reasons: 1) It saves the cost of the envelope (which isn’t a huge deal, but every little bit helps, right?) and, more importantly 2) It allows the newsletter to stand out.
The "Modern Green" Email Newsletter
The "Fancy" Print Newsletter
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Castelazo Marketing Ltd. can create a unique newsletter (print or email) just for you, filled with exceptional content that best fits your marketing needs. We will help you become the expert your prospects turn to, without all the time and headache of producing a monthly newsletter yourself.
Interested?
Step 1: Call us at 480-987-7958 or e-mail us at info@castelazomarketing.com
Step 2: Talk with one of our marketing specialists to discuss your goals and how a newsletter can help you achieve them. We’ll go over:
- Your newsletter campaign schedule
- Print or email -- which works best to meet your goals?
- Your mailing list
- Figuring out the appropriate style, tone, and content for your newsletters
Step 3: We’ll launch, manage, and measure the success of your newsletter campaign. So you can focus on helping your clients buy and sell real estate.
See Newsletter examples by clicking here.
What Our Clients Say
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I used your suggestions about writing my MLS listings. After 2 weeks on the market I read your "Helping Your Real Estate Agents Stand Out from the Crowd," I rewrote the description. Within 10 minutes the phone started ringing off the wall with agents wanting to show my house. I sold the house for full price immediately so thank you!Jacque Frusetta, Phoenix AZ
